Freemotion Fitness is a pioneering company in the fitness equipment industry, renowned for its innovative approach to exercise solutions. Founded in 1999, the company is a division of iFIT Health & Fitness, a global fitness and technology leader with over 40 years of experience. Freemotion sets itself apart by introducing groundbreaking fitness technologies, such as the first cable-based strength training system, the Incline Trainer, and the Tour de France indoor bike that replicates real-world terrain inclines and declines.
The core mission of Freemotion is to redefine the workout experience, emphasizing that fitness is not merely about exercise—it’s about enhancing life’s adventures. The company targets both consumers and commercial markets, offering a wide range of high-quality products that include cardio machines like treadmills and ellipticals, strength equipment, and innovative station-based systems like FitRig.
Each piece of equipment by Freemotion is designed for versatility and engagement, making workouts enjoyable and effective. The inclusion of technology, such as integrated screens for entertainment and interactive training, enhances user experience and promotes fitness facility profitability.
Freemotion continually invests in research and development to stay ahead in a competitive market, reflecting its commitment to sustainability and futuristic fitness trends. The company's history is marked by consecutive innovations that change how individuals and gyms perceive and practice fitness. From launching their signature GENESIS line of cable-based training equipment to integrating the iFIT technology into their exercise machines, Freemotion champions what's next in fitness.
Overall, Freemotion Fitness is not just about products; it's about a movement that inspires people to believe in what's possible and work toward a healthier, more adventurous lifestyle.