LATICRETE International Inc. is a storied manufacturer of high-performance tile and stone installation systems, operating globally since its inception in 1956. Founded by Dr. Henry M. Rothberg in New Haven, Connecticut, LATICRETE began as a family business with a vision to revolutionize tile installation methods. The company is recognized for its commitment to developing innovative construction materials that significantly enhance the efficiency and quality of tile and stone installations.
With a robust portfolio of products used in more than 100 countries, LATICRETE caters to various sectors including commercial, institutional, and residential markets, offering solutions that are trusted in some of the world’s most iconic structures, such as the World Trade Center and Burj Khalifa. Spanning over six continents and three generations, this family-run enterprise emphasizes a culture of integrity, customer focus, and sustainable practices.
LATICRETE’s dedication to innovation shines through its extensive product offerings, which include adhesives, mortars, waterproofing solutions, and systems for radiant floor heating. The company is also heavily invested in research and development, continually pushing the envelope of product performance and eco-friendliness. Their flagship latex thin-set mortar product, LATICRETE 4237, is a prime example of their pioneering spirit, providing builders with a strong and versatile solution that has become a standard in the industry.
As a brand that prioritizes customer relationships, LATICRETE maintains high standards of support and collaboration with architects, contractors, and distributors. They are committed to fostering sustainable construction practices, ensuring that their manufacturing processes meet both present and future environmental needs.
As they move forward, LATICRETE continues to uphold its legacy of innovation and customer commitment, striving to be the leading global brand in construction materials for high-performance tile and stone installation.
